03 · Education
+150%
student growth · 3 → 6 branches
Najot Taʼlim
Scaling an education brand: a marketing system grew students from 1,200 to 3,000 and doubled the number of branches.
Short answer
Marketing team building means creating an in-house marketing department that runs on its own: defining the roles you need, selecting and training specialists, and setting up processes and a KPI system. Factum guides the team until it works independently.
If you want to run marketing in-house, we'll build a ready-made system for you: who you need, what they do and how it's managed.
We help from hiring specialists to documenting processes — so the department keeps working after we step back.
01
Defining the roles you need and screening candidates.
02
Teaching the team practical skills and standards.
03
Workflow, responsibilities and templates.
04
Setting up KPIs and reporting.
Every stage is transparent and under control — from the first brief to the monthly report.
Step 01
Project goals, audience and competitor analysis. The foundation of the strategy is built.
Step 02
We agree on the full work plan and deadlines.
Step 03
Accounts are set up, ad accounts are opened and content production begins.
Step 04
Daily, weekly and monthly reports on the work done — always transparent.
Based on your business goals, channels and budget — for example an SMM specialist, a paid ads specialist, a designer and a marketing manager. No unnecessary positions.
We help screen and assess candidates and prepare test assignments. The final decision is always yours.
Once the department runs independently, support can continue in a consulting or supervision format.
/ Let's work together
Get a free consultation — we'll analyze your business and present a growth plan.